Marketers Are Eating Their Seed Corn
Why Experts Warn That Discount Driven Branding Is Putting Companies at Risk As competition intensifies across retail sectors worldwide, a growing number of brands are turning to price-off deals to win quick sales—only to find themselves trapped in a cycle of shrinking margins
Pay peanuts, Get monkeys
Why should marketers care? Because price-off deals are not just tactical incentives they can become a brand’s undoing. In India’s fast-moving consumer goods (FMCG) sector, where the overall market is projected at US $245 billion in 2024 and poised for steady growth. A
The Stars Have Gone Digital: How AI-Powered Astrology Hooked Gen Z
Late at night, under the pale glow of her smartphone, 22-year-old Aditi scrolls through CosmoBot, an AI-driven astrology app that promises to “decode your cosmic algorithm.” One swipe, and it predicts her “next big emotional leap” on Thursday conveniently, the day she plans
Global AI Market Trends: 2025 Outlook & Predictions
Welcome if you’re reading this, chances are you’re curious about where artificial intelligence (AI) is headed globally in 2025 (and beyond). Whether you’re a business leader, tech enthusiast, investor or just someone wondering “what’s next?”—this blog’s for you. Grab a tea (or coffee),
Above Food Secures $20M Investment from Web3 Giant Aqua
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The AI Bubble: Who’s Cashing In, and Who Might Get Crushed
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